A Hard-Hitting, No-Nonsense Media Relations Seminar
for your Leaders, Supervisors & Personnel

3-day ‘Master Public Information Officer’ ™ – Certification Program

Intensive Media Relations Training – High caliber instruction,
exercises, videos, on-camera practicals & more

Register NOW!   |   Special Custom Training Flyer

  • Crisis & Incident Command Communications
  • Perception vs. Reality – Educating a skeptical audience
  • Dealing with TV, Online, Newspapers & other media
  • Handling school, mall & other threats
  • There’s a problem with those words!
  • Guerrilla tactics to get your message out
  • Preparing for next big incident in a small town!
  • Facebook Live! Should we be?
  • Your “open-door policy” may be a career killer
  • News coverage trends, updates & challenges: Prepared?
  • Brand & Reputation Mgmt. for your department
  • “Cyber Activism” is a game changer for police
  • Social Media secrets, tricks & trends
  • Videos: Good, bad & ugly of news interviews
  • When to respond & when to just “shut up!”
  • Best Apps, tech for your agency
  • Write more effective news releases, posts & tweets
  • Secrets reporters don’t want you to know
  • Take the heart out of a negative news story
  • Emergency responses to toughest media questions

PIO Boot Camp (3-Day expedited training) for up-to
5-Leaders, Supervisors & Personnel live at your agency.

Investment  $2975*

* Limited 2019 dates available, Arizona only, restrictions apply

PIO Boot Camp – Special Custom Training Registration

PIO Boot Camp – Special Custom Training Flyer

 Info: E-mail or call 602-445-6442


PIO Boot Camp | Locations

check Greenwood, Indiana (JUNE. 2024)
check Jefferson, Missouri (SEPT. 2024)
check Greenwood, Indiana (OCT. 2024)

check Your Department?

Quote Busters

"This is a president that couldn't play dead in a cowboy movie"

John Kirby, U.S. Navy Rear Admiral (Ret) on CNN talking about President Donald Trump' comments at G-7 Summit.

"I might have tacos when I go home"

Mayor Joseph Maturo, East Haven, CT Answering reporter Mario Diaz's question about what the Mayor will do for Latinos following Federal Racial Profiling allegations & arrests.