PIO BOOT CAMP
A Hard-Hitting, No-Nonsense Media Relations Seminar
for Police, Fire & Public Safety Leaders
June 27-30, 2022
Hillview Police Department
- Crisis & Incident Command Communications
- Perception vs. Reality – Educating a skeptical audience
- Your “open-door policy” may be a career killer
- There’s a problem with those words!
- Guerrilla tactics to get your message out
- Facebook & Instagram Live! Should we be?
- News coverage trends, updates & challenges
- Police & Fire Brand Reputation Mgmt.
- Social Media Revolution: Tricks, secrets & pitfalls
- Videos: Good, bad & ugly of news interviews
- Impact of “Cyber Activism” on Police & Fire Dept.’s
- When to respond & when to just “shut up!”
- Apps & tech for an overwhelmed PIO
- Write more effective news releases, posts & tweets
- Secrets & tricks reporters don’t want you to know
- Take the heart out of a negative news story
- Emergency responses to toughest media questions
PIO Training in Kentucky
June 27-30, 2022 • 0800 to 1600 hrs
Hosted by Hillview Police Dept.
283 Crestwood Lane, Louisville, KY 40229
$595 per person – Limited seating available
Info: E-mail or call 602-445-6442
Tru by Hilton
191 Centre Dr Shepherdsville, Kentucky 40165
(Ask For A Government Employee Rate)
Holiday Inn Express & Suites
365 Brenton Way, Hillview, Kentucky 40165
Phone: 502 955-4984
Hampton Inn Louisville
I-65 @ Brooks Rd.
180 Willabrook Drive, Brooks, Kentucky 40109
Phone: 502 957-5050
149 Willabrook Drive Brooks, Kentucky 40109
716 Brooks Hill Road Brooks, Kentucky 40109
191 Brenton Way Shepherdsville, Kentucky 40165
362 Brenton Way Shepherdsville, Kentucky 40165
Louisville Muhammad Ali International Airport (SDF)
600 Terminal Dr, Louisville, KY 40209, United States
"This is a president that couldn't play dead in a cowboy movie"
John Kirby, U.S. Navy Rear Admiral (Ret) on CNN talking about President Donald Trump' comments at G-7 Summit.
"I might have tacos when I go home"
Mayor Joseph Maturo, East Haven, CT Answering reporter Mario Diaz's question about what the Mayor will do for Latinos following Federal Racial Profiling allegations & arrests.