PIO BOOT CAMP

June 19-22, 2023
Denham Springs Police Dept.
Denham Springs, LA

4-day ‘Master Public Information Officer’ ™ – Certification Program

Intensive Media Relations Training – High caliber instruction,

exercises, videos, on-camera practicals & more

Register NOW!   |   PIO Boot Camp  Flyer

Registration Form

• Crisis & Incident Command Communications
• Perception vs. Reality – Educating a skeptical audience
• Your “open-door policy” may be a career killer
• There’s a problem with those words!
• Guerrilla tactics to get your message out
• Facebook & Instagram Live! Should we be?
• News coverage trends, updates & challenges
• Police & Fire Brand Reputation Mgmt.
• Social Media Revolution: Tricks, secrets & pitfalls
• Videos: Good, bad & ugly of news interviews
• Impact of “Cyber Activism” on Police & Fire Dept.’s
• When to respond & when to just “shut up!”
• Apps & tech for an overwhelmed PIO
• Write more effective news releases, posts & tweets
• Secrets & tricks reporters don’t want you to know
• Take the heart out of a negative news story
• Emergency responses to toughest media questions

PIO Training in Louisiana
June 19-22, 2023 • 0800 to 1600 hrs
Hosted by Denham Springs Police Dept.
@ Denham Springs High School STEM Center
1129 South Range Ave., Denham Springs, Louisiana 70726

$595 per person – Limited seating available

PIO Boot Camp – Registration

 PIO Boot Camp Flyer

 Info: E-mail or call 602-445-6442

Hotels

Hampton Inn – Baton Rouge – Denham Springs
201 Rushing Road West
Denham Springs, LA
(225)665-0555

Comfort Suites Denham Springs
249 Rushing Road West, Denham Springs, LA
(225) 243-7210
(Gov. rate or “Best rate”)

Airports

Baton Rouge Metropolitan Airport (BTR)
9430 Jackie Cochran Dr, Baton Rouge, LA 70811
(28 Min. from training)

New Orleans International Airport (MSY)
1 Terminal Dr, Kenner, LA 70062
(1 Hour 10 Min. from training)